World soccer championship 2014: the countdown has begun

For one of the most eagerly awaited sporting events, Police presents a Special Edition dedicated to Neymar Jr

The World Soccer Championship is on the horizon and once again Italy and Brazil will meet on the pitch – not as rivals in one of the most classic and popular challenges of all times, but as a team in the name of Made in Italy style.


Police, De Rigo Group's top brand, has dedicated to its new testimonial Neymar Jr – one of the most promising soccer stars of the moment – special edition eyewear that is destined to leave its mark.


A young prodigy, imaginative Barca midfielder and ace of the Brazilian national team, at the championship everybody's eyes will be on Neymar Jr. His dream? To win in Brazil the most important international title of his meteoric career. Perfectly in line with the personality of the talented Brazilian athlete and the famous Italian street-style brand, the Police Neymar Jr Special Edition is for men and women thanks to a feisty, modern design and attractive colors and is certain to be talked about because it represents the new iconic eyewear of the season.


This original and modern capsule collection combines all the brand's traditional distinctive elements with new creative inspiration thanks to the innovative finish that makes it unique. The open fork temple has been revisited with a bicolor base and a contrasting matte and chrome finish that continues along the front with a double bridge and side elements in metal. The preparation of the lenses is also exclusive: the small top portion is mirrored to create two new and modern tones, the distinctive elements of must-have Police eyewear 2014.