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Persol renews its historical ties with the Cinema

The 2012 Persol Prize of the Venice International Film Festival was awarded to Michael Cimino

Cinema has long been in Persol's DNA: since the 60's, its models have repeatedly starred in some of the most representative films of Italian and international cinematography and have become the personal choice of numerous and unforgettable artists and talents from the world of cinema and the star system. Persol's strong bond with the world of cinema, which has stood the test of time, gives rise to a collaboration with the Venice International Film Festival for the eighth consecutive season this year.

 

The 2012 Persol Prize of the Venice International Film Festival was awarded to the great American director, script writer and producer Michael Cimino in order to celebrate a legend of international cinema.

 

Fabio d'Angelantonio, Chief Marketing Officer of the Luxottica Group, says: "We are proud to continue our delightful collaboration with the Venice International Film Festival. Persol's style embodies the values originating from the most authentic art of the handmade and this makes Persol an unparalleled point of reference in luxury accessories. Venice is the ideal location to celebrate the cinema talent that best expresses Persol's style in the perfect setting".