Adidas eyewear hits the podium on the fourth lap of the Giro d’Italia

The brand's eyewear won first and third place with Enrico Battaglin and Giovanni Visconti in Sierra San Bruno

We at Adidas Eyewear could not restrain our joy yesterday when Battaglin crossed the finish line, winning the fourth lap of the Girod'Italia! And our excitement knew no limits when we saw Giovanni Visconti of Movistar whizzing by shortly afterwards, winning third place for this lap. Both were wearing Adidas Eyewear glasses!


Enrico Battaglin is one of the most promising young cyclists on the Italian scene, and he belongs to the Bardiani-Csf team sponsored by Adidas Eyewear. For the 2013 Giro d'Italia Adidas Eyewear has designed special pink and black glasses called "Evil Eye half rim pro Bardiani Valsole-Cfs Inox limited edition" (see the photo).


The Italian champion Giovanni Visconti is also a member of a team sponsored by Adidas Eyewear, the Spanish team Movistar.


Once again Battaglin and Visconti confirmed the truth of Adidas Eyewear's motto "to achieve your goal you can't just set it, you must perfectly see it". You can always do this with Adidas Eyewear glasses: they simply need to fit the wearer's face.