Furla and De Rigo Vision together until 2017
Renewal of the five-year license agreement for the production and distribution of vision and sun frames
De Rigo Vision and Furla have announced the five-year renewal of the license agreement for the design, production and worldwide distribution of Furla by De Rigo Vision sunglasses and vision frames.
The renewal of the agreement until 2017 once again confirms the De Rigo Group's sound position as one of the international leaders of the premium eyewear segment and strengthens a partnership that for ten years has been the reason for the success of both companies. The parties have also agreed to increase the communication budget for the next five years, with the aim of growing sales and guaranteeing maximum product visibility.
"We are enthusiastic about continuing a collaboration that began in 2003 with such a prestigious partner", De Rigo Vision CEO Michele Aracri said. "We are ready to create new eyewear projects with the high levels of style and quality that will allow us to grow in an increasingly competitive and constantly changing market".
"We are proud to renew the collaboration contract with a prestigious partner like De Rigo. Together, we will further increase and develop a business that has already given excellent results over the years", said Eraldo Poletto, CEO of Furla. "An agreement that will allow us to maintain the levels of quality and style that distinguish all our products".
The successful renewal looks at the future and already promises to be very exciting.