FASHION

Versace presents Icon Stones

Absolute icons revisited in a contemporary look for the new collection

Absolute icons revisited in a contemporary look, minimal silhouettes and generous profiles, no compromises. This is the spirit at the basis of the new and exclusive Versace Icon Stones Collection created to celebrate the brand's long and prestigious story with new, luxurious details and a touch of glamour.

 

Inspired by Versace's jewelry creations, that are trendy by definition, the new Icon Stones Collection is a combination of appeal and femininity to the highest degree in a play of bold and provocative contrasts. Soft lines, oversize shapes, iconic motifs like the temple with three Versace Medusas showered with crystals for a cool new rock effect.

 

The models in the new collection are complemented by an exclusive pouch that makes them the perfect gift idea. The new Icon Stones Collection also stars in Versace's fall/winter 2013 advertising campaign. Shot by Mert Alas and Marcus Piggott in a London studio, the campaign conveys the wild strength of the garments and models and enhances the line's provocative, glamorous and decisive nature. Giovanni Bianco was the artistic director for the campaign.

 

VE 4256B
A rounded butterfly shape and wide segments give this eyewear contemporary elegance illuminated on the outside of the temple by the triple Medusa and 132 crystals. A strong, effective impact for these daring, hyper-feminine and provocative sunglasses. The color palette includes magnificent shades of black, Havana, eggplant and red. The model is also available in Asian fit with an exclusive pouch.

 

VE 3181B
Enriched by a square, but soft profile, the temple of this vision eyewear in acetate is decorated with the triple Medusa icon and 96 crystals for the daring and sophisticated illumination of an eyewear model that is destined to become a legend.

 

Proposed in a range of colors from black to Havana, eggplant, red and yellow/black, this model is available also in Asian fit and includes the exclusive pouch for this collection.